Should I ever buckle down and get serious about formally codifying Mike’s Iron Laws—which I’ve been mulling over lately, no foolin’—this should probably be Numero Uno.
Famous ‘Aunt Jemima’ Rebrand Flops! Critics Say ‘Sounds Like a Plantation’
In an attempt to demonstrate concerns over “racial stereotypes” Quaker Oats set out to remove the image of the beloved Black woman on Aunt Jemima pancake products. “In June 2020, the company announced it was transitioning from the Aunt Jemima name and likeness on the packaging and pledged a $5 million commitment to support the Black community” stated a press release from PepsiCo, the parent company of Quaker Oats.
“The Quaker Oats Company signed the contract to purchase the Aunt Jemima brand in 1925. It updated its image over the years in a manner intended to remove racial stereotypes that dated back to the brand origins” the press release continued. When the announcement was initially made, the company received tremendous backlash, primarily from those close to the woman behind the iconic figure.
Descendants of the original model for the Aunt Jemima label, a woman named Nancy Green, were dismayed and angered by the un-personing of their distinguished ancestor due solely to out-of-control modern political correctness, which I reported on here a while back.
Which brings us right ’round to the lesson embedded in Mike’s Iron Law #1: Never cede ANYTHING to the Left, not a single goddamned thing. There’s no placating the implacable. From whence follows what one might call an Iron Law Of Shitlibism, which is that they can NEVER be satisfied. No matter what you do—no matter how much ground you concede; no matter how humbly you abase yourself; no matter how thoroughly you abandon your most closely-held beliefs—the Left will always, always, ALWAYS be back for another, bigger bite. Mike’s Iron Law #1, corollary 1.1: No war has yet been won by appeasement. Extra credit assignment: please look up Danes, Danegeld &c and write a brief summary, suitable for class discussion later.
Oh yeah, the above excerpt was cribbed from the website of one Jeffrey Lord, longtime kicker-of-stalls in the American Spectator stable of estimable writers, which site I’ve only recently discovered. Be assured Lord’s joint has now been duly, if belatedly, bookmarked and blogrolled.
Your lesson of the day, capably driven home by two classic oi! vids I’ve run here before: