Cold Fury

Harshing your mellow since 9/01

I am not an animal! I am…a…PC?

Okay, so I saw one of these ads last night, and I thought it was okay, actually. But you gotta admit this is pretty funny:

Metadata found on Microsoft’s creative copy used in its ‘I’m a PC’ ad reveals that the graphics were actually produced using Macs running Adobe Creative Suite 3. After the details were published on the Flickr photo sharing site, Microsoft scrambled to polish off the embarrassing details last night

Microsoft’s new ad features contrasts a “stereotyped PC user” dressed up like John Hodgman in Apple’s Get a Mac ads with a number of people who say, “I’m a PC” apparently to affirm that they run Windows.

However, not even Microsoft itself can wean itself off the Mac, as the metadata discovered by Flickr user LuisDS points out. Microsoft was not only using Macs but also Adobe’s software in place of its own Expressions Studio, which the company bills as software that “takes your creative possibilities to a new level.

Just not a good enough one, I guess.

(Via Stephen)


3 thoughts on “I am not an animal! I am…a…PC?

  1. Of course now that Macs are running on Intel, they could just as easily have included a stereotypical smug, preening, 20-something slackass grudgingly admitting that yeah, come to think of it, he’s a PC too.


  2. Heh.

    Just got my little desktop beast back from the shop.

    Nothin much, just a bit of ghost the hard drive to a new 750GB Caviar Black so I can have the room to start scanning my 645 (that’s medium format film, kiddies) at 4800dpi.

    Cause I didn’t have room on the old drive for the files.

    82 MegaPixel files fill a 160GB drive up quick. Think the files you get from your wee little digital are big? Try 1GB for the TIFF prior to .jpg conversion.

    One of my co-workers laughs at me because I only scan in 48 bit color. He keeps urging me to get GIMP and use it scan in 128 bit.

    Bah, says I.

    And 32MB cache on a HD r0x0rs.

  3. One thing I did notice about the commercial was that somewhere in the middle of it, somebody said, “I’m a PC…and I’m a liberal.” Next guy says, “I’m conservative…and I’m PC.” The conservative PC did not appear to have horns, a tail, or fangs, nor watch he clutching any brown children’s corpses in his talons. We all know Jobs would never have let that one go out.

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"America is at that awkward stage. It's too late to work within the system, but too early to shoot the bastards." – Claire Wolfe, 101 Things to Do 'Til the Revolution

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